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SERVICES

Below is a list of the primary services offered by Bordercross Communications. We're here to empower you -- not force a dependent relationship. After all, you know your organization or business best. But we bring you the strategies, connections and tools you need to put your own knowledge and experience to work. We are your allies and your advocates.

strategic planning, program development, community cultural/arts development and curriculum development

event programming and planning

marketing, publicity, communications and outreach strategies and plans

research, writing and editing

workshops, classes and public speaking

strategic planning, program development,
community cultural/arts development and curriculum development
 

Bordercross has helped a wide variety of clients with their plans, programs, projects and curriculum. We particulary good at developing strategies for reaching, educating, engaging and empowering diverse stakeholders, We are also experts at integrating the Internet into plans and programs. We have consulted on arts districts in areas needing revitalization; planning for a new summer arts institute; local and international cultural exchange, capacity building and economic development programs; and arts/culture festivals, events and tourism.

Highlights:

Bordercross helped develop CTCNet's acclaimed arts/technology and youth civic engagement program Youth Visions for Stronger Neighborhoods, which thus far has provided grants to 15 after school programs nationwide. We wrote the detailed curriculum for the 6-month program, which has led to impressive outcomes in both urban and rural low-income communities. In 2005, 80 youth from seven centers (grantees) presented creative solutions to some of the most pressing problems in their communities. The communities responded by hosting meetings at mayors' offices, recognizing the youth at community planning meetings, and organizing new youth councils to ensure youth voices continue to be heard.

Bordercross planned the public outreach and participation strategy for the revision of Washington, DC's Comprehensive Plan, which will guide the planning of the city for the next 20 years. Arts and culture are also a new element of the revised plan. We proposed and developed a unique public participation matrix so that outreach strategies are customized for different publics based on their level of awareness of the plan (What is it? How does it affect me?), access (How do I get involved even if I do care? Are Spanish speakers welcome?) and belief that participation will have an impact (How do I know that my voice will even be listened to?). The matrix was so well-received by the DC Office of Planning that its concepts have become part of the everyday language of the department.

As a part of the Comp Plan effort, we managed community outreach and partnerships citywide. We also proposed and launched a collaboration between Latino leaders and city agency staff, focusing on strategies for building public participation of local Spanish speakers in city planning projects.

Bordercross has also managed community involvement on a wide variety of other, neighborhood-focused urban planning and community development studies sponsored by the DC Office of Planning and District Department of Transportation.

We have helped numerous organizations plan their Web sites with a focus on making their sites accessible and usable for target audiences and stakeholders. Bordercross Principal Ms. Moebius proposed and taught the first- ever course in Web Site Planning at Georgetown University's Center for Professional Development; it was one of the most highly rated courses offered by the Center (see testimonials).

 
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event programming and planning
 

Bordercross plans, programs and produces events ranging from festivals to public meetings to fundraisers. We also have experience booking artists for events, performing at events, finding sponsors, obtaining grants for events, and even creating Web sites for events (see Baila USA).

Highlights:

In 2005, Bordercross Principal was Director of the 27th Annual, Washington, DC-based Adams Morgan Day Festival, which was widely considered by attendees, local merchants and vendors to be the best Adams Morgan Day in 12-15 years (see Testimonials).

We have also organized CTCNet's first-ever awards program for Outstanding Community Technology Leaders, fundraisers/performances for the Latin American Folk Institute, and both public meetings and roundtables for agencies and organizations.

Bordercross also produces our own events, focusing on unique multicultural and participatory events that feature a mix of folkloric and contemporary music, dance and art (e.g., Afro-Cuban rumba and Hip Hop). In 1997, we co-produced a symposium at Howard University on Internet Opportunities for African Americans, focusing on the need for online content produced by, for and about the African Diaspora.

 
 
 
 
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marketing, publicity,
communications and outreach strategies and plans
 

We help our clients reach and engage their clients, stakeholders, audiences. Bordercross has extensive experience in marketing, communications and outreach, including community participation and civic engagement. We are also experts at Internet marketing and Internet-integrated outreach, and evaluate Web sites for effectiveness.

Highlights:

As a consultant to the Gateway Community Development Center in Maryland, we helped launch a collaboration between a local university's performing arts center (Clarice Smith Center for the Performing Arts), local arts organizations and the CDC in a new arts district. We facilitated meeting between stakeholders and developed a plan for sharing resources as part of joint marketing efforts, with the goal of building, sustaining and sharing new audiences.

Bordercross Principal wrote the curriculum and taught a highly rated Internet Marketing course at Georgetown University's Center for Professional Development, and has also led workshops on Internet marketing for the Women's Business Center and the Women's Information Network.

She has written press releases and developed marketing and publicity campaigns for many organizations including the Latin American Folk Institute, EnviroFest at Chollas Park and IFE-ILE Afro-Cuban Music and Dance Ensemble.

She designs Web sites for select smaller clients, including Multicultural Community Services, BlackPearl Photography, IFE-ILE Afro-Cuban Dance Ensemble and Ezequiel Torres.

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research, writing and editing
 

Bordercross Principal Ms. Moebius writes and edits a wide range of documents for clients, including but not limited to articles, reports, RFPs, grant proposals, handbooks, manuals, curriculum, online and email content.

Highlights:

In 2005, Ms. Moebius wrote a grant proposal for the Miami-based IFE-ILE Afro-Cuban Music and Dance Ensemble, for which the organization received full funding of $25,000.

Bordercross Principal Ms. Moebius researched and wrote the bulk of the 101-page handbook Access to Action: Tranforming CTCs [Community Technology Centers] Into Sites for Community Engagement. The handbook has recently been posted online, and is based on the findings of CTCNet's Access to Action program, which explores the potential of community technology centers to serve as forces for change at the community level – thus not only empowering individuals, but also acting as agents of community change.

She is an expert at writing for the Web, and has led workshops on the topic for the U.S. Department of Justice and The Children's Partnership.

Ms. Moebius was also the first-ever Managing Editor for PublicSpaceForum, a site that helps DC residents participate in land use decisions. She is the former Managing Editor of a best-selling Web site rating guide and also wrote syndicated business and career articles while Director of Communications for a Dotcom.

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workshops, classes and public speaking
 

Bordercross Principal Ms. Moebius has spoken at conferences and events throughout the U.S. She has also led conference workshops and taught classes. She is available as a speaker on any of the areas that Bordercross specializes in, as well as social entrepreneurship and women entrepreneurs.

Highlights:

At CTCNet's annual conference in 2004, Ms. Moebius was a panelist for a workshop of the "CTCs as Catalysts for Community Change" program as well as the moderator for the closing plenary, which focused on the need for content by, for and about underserved communities. Ms. Moebius was also a panelist at the 2005 conference.

She developed and led popular workshops on creating and sustaining community gathering places at the 2001 and 2002 Neighborhoods USA Conference on Neighborhood Concerns.

She has taught classes for Georgetown University's Center for Professional Development, the Women's Business Center, the U.S. Department of Justice, The Children's Partnership and the Women's Information Network.

She has also been interviewed by numerous media outlets, including The Washington Post and CNN, and was a panelist for program on the Digital Divide for Washington, DC's WHUT public television station.